♛
Visual & Motion Identity
We combined the world of AI with the vibrant energy of sports, exploring how color and shape could make complex technology feel fun and accessible. We integrated layers of baseball-inspired elements to create a unique and engaging visual language for the idea.
Art Direction + Look & Feel
Motion graphics + Animation
♛
Visual & Motion Identity
We combined the world of AI with the vibrant energy of sports, exploring how color and shape could make complex technology feel fun and accessible. We integrated layers of baseball-inspired elements to create a unique and engaging visual language for the idea.
Art Direction + Look & Feel
Motion graphics + Animation
♛
Visual & Motion Identity
We combined the world of AI with the vibrant energy of sports, exploring how color and shape could make complex technology feel fun and accessible. We integrated layers of baseball-inspired elements to create a unique and engaging visual language for the idea.
Art Direction + Look & Feel
Motion graphics + Animation
We were able to create a distinctly high-tech visual identity while infusing it with humor and lightheartedness. In a world where AI and technology are often presented as overly serious, we intentionally introduced warmth, playfulness, and approachability.
